Monday, June 19, 2017

Help Brand Carbondale

The city is looking for resident input on developing a brand for Carbondale so is asking people what makes Carbondale special. I sat in on a forum a couple of months ago and the two things that stood out were SIUC and ease of access to the Shawnee National Forest and other outdoor sites. We are also moving towards becoming a more bike focused city and you cannot find a wider variety of music anywhere in the region. From the press release:

The City of Carbondale is working with North Star Destination Strategies Inc. to develop a community-wide brand for Carbondale. But, we need help from our residents to determine how to best communicate what makes our community so special.
The Community Survey will determine Carbondale’s strengths, weaknesses, challenges and opportunities. All Carbondale residents are encouraged to participate.
“This branding project is critically important in moving our city forward,” said Carbondale Mayor John “Mike” Henry. “We hope the majority of Carbondale residents will take the time to give us their input.”
To access the online survey, visit www.brandingcarbondaleil.com. Printed surveys will also be available at City Hall (200 S. Illinois Avenue) during normal business hours. All surveys must be completed by Monday, July 10.

3 comments:

  1. SURE GLAD THEY WENT WITH A LOCAL COMPANY TO DO BRANDING.
    THE CITY IS HERE TO SUPPORT LOCAL BUSINESSES.... bullshit.

    ReplyDelete
    Replies
    1. I did ask the city about that. They did put out a RFP (request for proposal) as the law requires, on which local companies, and the university, could have bid.. Only two companies submitted bids, neither of which were local.

      Delete
  2. Might I suggest: "Carbondale, odds are good that you won't be shot"

    ReplyDelete